moms

Kickstarting My eBook

 

Now that I’m almost ready to unleash my multimedia eBook to the masses, I’m realizing that creating the book is just one of many steps. In order for people to actually know that Camera Ready exists, I need to invest in stuff no writer likes to think about — distributionmarketingoutreach, and other initiatives to get the word out in a way other than asking my kids to tell their friends’ parents about “mommy’s enhanced eBook” at recess. That’s why I decided to launch this Kickstarter with a funding goal of $5,000 — to help cover my production costs, but more importantly, to give Camera Ready an even better chance for success.

I really want Camera Ready to be released in a timely manner and at an affordable price for hopefully everyone. The estimated release date is June 12.  With help from Vook it will be available on the iBooks, Amazon, and Barnes & Noble platforms.  I’ve created some nifty Kickstarter rewards that I hope will encourage you to support the project.  I was unable to secure unicorn rides BUT if you back the project at the $10.00 level or above, you’ll get a DRM-free copy.

Your support will also go towards paying some of the talented friends and colleagues I’ve hired (at a considerable discount) to help produce and creatively promote Camera Ready in a way that will give it the best possible chance for being a hit.

 

Posted in Books, entrepreneur, future of news, media tips, moms, On-Camera Tips, social media, start-up
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Swine Flu Fears: The Pediatrician v. The Media

pigOn one of the parenting message boards I read, a mommy posted a thought-provoking  e-mail from her pediatrician.

The doctor warned parents not to take media reports about the swine flu too seriously. He also advised that parents consider not giving their children the (regular) flu shot this Fall and to wait and see what happens with the H1N1 shot before deciding to administer it as well.   Here is an excerpt:

“What is not reassuring is the media coverage of this flu and some of the warnings from major health institutions. Could this flu become more virulent and turn into a major pandemic? It’s hard to predict, but let’s recall the bird flu scare from a couple of years ago. Media-mongers were raising the spectre of that illness migrating to humans and becoming a major worldwide health concern. That never happened: Bird flu is still around, but it’s confined to birds, with only very exceptional transmissions to humans. When was the last time you heard someone worrying about bird flu?”

The physician goes on to say that a child should build immunity and being exposed to the flu is certainly the best way.  That’s why older people, having been exposed decades ago to H1N1, seem to handle the virus better.

As a mommy who does not want to expose her child unnecessarily to unneeded vaccines, I completely see his point.  But as a “media monger” who has been covering the US government’s preparation for the coming Flu season, I feel conflicted.  In my most recent piece (see below) I simply reported what the President’s advisory committee said and where the vaccine trials stand as of now.   Surely one of the reasons bird flu was contained was because of media coverage and caution on the part of travelers, airlines, etc.?

[vodpod id=ExternalVideo.868080&w=425&h=350&fv=]

more about “A Rush Order on the H1N1 Flu Vaccine …“, posted with vodpod

Posted in media, moms, Uncategorized
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Why Moms Need Smartphones

Resource, link to the adult world, and teething toy.
Resource, link to the adult world, and teething toy.

When I first made friends with some stay-at-home mommies, it really befuddled me as to why they all had Blackberries.  Why did they need to access e-mail all the time?  The pace of life with kids is so much slower than working life- so what was the point of being constantly “plugged in”?  Surely, that’s a big waste of money, no?

After spending time at home with my kid and out on the streets (and playgrounds) of Brooklyn, I finally understand:

1. Being with kids all day long is isolating and at times, mind numbing.  It’s vital to have access to adult information, even if it’s just the latest e-mail from the Brooklyn Heights Parents Message Board.

2. Texting is the only way to efficiently make plans with other mommies.  No one has time for a full conversation.  Better to keep is succinct: “playground at 3?” response: “k” (that’s short for “ok”).  Granted, you could do this on a regular cell phone but what a pain to type without a qwerty keyboard.

3. Access to internet info.  It started raining, let’s go to the library. Rather than make the trek from playground to public library and be disappointed AGAIN (because the public library has the oddest and lamest hours), just get on Google.  Save yourself the pain, and your tot the tears.

Those are just a few reasons.  Ask the next Blackberrying mom you see why she needs it and I’m sure she has many more.  The mommy market is truly insatiable.

Posted in moms, smartphones
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